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The Saguaro Palm Springs

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on February 13, 2016
The Saguaro Palm Springs

Project: The Saguaro Palm Springs 

After they revamped the brand identity of The Saguaro Scottsdale, in Arizona, Stamberg Aferiat + Associates turned to nature to revive the hotel’s sister property in Palm Springs, a once-iconic midcentury structure that had become distressed over time. Completed in 2012, the vivacious prismatic update took cues from the desert’s native wildflowers, including lemon bottlebrush, California poppy, indigo bush, agave, and desert penstemon. "Color can bring great joy into our lives and environments," says Stamberg Aferiat + Associates partner Peter Stamberg. "It can make a space more engaging, embracing, warmer, more open, or more closed."

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